A lot of time is spent looking at what we call "final art," but so much work goes into a piece before we can call it that! The following is the process I went through to with my fall postcard mailer, starting from sketch...to final!
First, I had to decide on which image to use. I had my soggy, prickly, porcupine character, but should I show him arriving at the fox hole, or walking past a squirrel family collecting acorns for winter?
I almost immediately decided on the following image for the black and white postcard back.
After choosing my story (Option 1), it was all about working out the composition:
|1. Adding color to my original sketch.|
|2. Playing with cropping and zooming.|
|3. Figuring out my light source and finishing the quill detail.|
|4. And finally adding an indoor shadow for drama!|
These are my final postcards, printed fabulously by Moo.com. I highly recommend them, but do pay attention for sales because they can run a bit more pricey. I decided to pay a little bit more for quality after my last postcard batch from Overnightprints.com got ruined in a rainstorm. It's really embarrassing to think that all my artwork arrived smudged with torn edges to an Editor or Art Director's desk. Never again!
Cheers and happy self promoting!
*For those of you using Overnight Prints, here's a handy Coupon Link: http://verified.codes/